LYRA Marketing Automation on ServiceNow

KNOW THE ROI OF YOUR MARKETING EFFORTS.

LYRA™ is a SaaS-application leverages the power of the NOW platform to generate revenue, streamline marketing and drive initiatives that support business goals – all in a centralized location.

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Outbound Activity

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Inbound Marketing

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Email Marketing

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Paid Advertising

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Organic Search

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Social Media

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Events

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Webinars

The Entire Lead-to-Revenue Lifecycle

Campaign Configurator

Allows you to create, target and launch campaigns.

Marketing Waterfall

Shows you leads by source, conversions by stage and revenue by type. Visual performance charts give you data-driven insights to optimize business outcomes.

Marketing Knowledge Base

Provides a library of information about your products and services to help your users find answers to solve problems on their own..

Frequently Asked Questions

Can I integrate data from other applications?

Yes. LYRA Marketing can integrate data from your existing databases, email platform and other digital platforms. You can connect directly to any system that has a REST or SOAP API and Lyra also supports file imports (Excel or CSV).

Do you provide support after initial setup?

Yes! LYRA Marketing is delivered in a Software-as-a-Service (SaaS) model that’s fully supported, with all maintenance and upgrades included.

What does the setup process look like?

We meet with your team in a Joint Application Design (JAD) session to gather requirements for your company’s unique processes, define your desired workflows, and incorporate your sales procedures. From there, our team of product experts will help you customize and implement the LYRA Marketing system.

What does it cost?

LYRA Marketing’s cost is typically 3 to 4 times less than other leading Marketing Automation Software. We like to work collaboratively to provide a truly unique and fully customized solution for every one of our customers. Contact one of our experts today to find out how much you time and money you can save by switching to LYRA Marketing.